PREA Ranked Highest For Seller Satisfaction
By now you've probably heard that Prudential Real Estate ranked "Highest in Overall Satisfaction for Home Sellers among National Full Service Real Estate Firms" in J.D. Power and Associates' 2008 Home Buyer/Seller Study. Of course, we are very proud of this distinction, as it underscores the quality of our affiliate companies and their hard-working sales professionals. We also realize the extensive marketing opportunities presented by this distinction. Accordingly, we've negotiated complete marketing rights for the study and for our favorable ranking. Prudential Real Estate has exciting plans to promote this distinction in a variety of venues and media. Likewise, each Prudential Real Estate affiliate will be able to display the J.D. Power and Associates trophy and award language on their advertisements, websites, business collateral and much more. J.D. Power and Associates maintains strict standards regarding the use of its name, the trophy, the survey results, and our ranking in the survey, and it is imperative that we promote this honor in accordance with those standards. Marketing guidelines and a virtual toolbox of marketing materials and press communication customized for this announcement will be available on PREA Center Aug. 25. Until then, please refrain from creating any related marketing materials or otherwise communicating our survey ranking.